100% American Made
Every product is sourced, crafted, and shipped from within the United States. No exceptions.
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Big Poppa Smokers was founded by Sterling “Big Poppa” Ball and is based in Coachella, California. The company marks its founding as 2010 on its packaging and anniversary materials. It grew from Ball’s interest in backyard cooking and spending time with his sons. Its approach centers on sharing food, helping home cooks build confidence and bringing competition barbecue experience to everyday meals.
Cash Cow is a beef-focused BBQ rub for brisket, short ribs, tri-tip, steak and burgers. Smoked sea salt, roast beef flavor and beef stock establish its savory direction. The 13 oz shaker is designed for the exterior seasoning stage of a cook, making it different from Cattle Prod, which is mixed with water for injection into the meat.
The formula includes rendered beef fat within its roast beef flavor and contains soy sauce powder. These ingredients help explain both the beefy taste and the declared wheat and soy allergens. Choose it when you want a smoky, savory beef seasoning rather than the sweeter profile of a pork-oriented rub, and plan any additional salt or seasoning accordingly.
Photographed package ingredients: Smoked sea salt, sugar, maltodextrin, salt, hydrolyzed soy protein, corn starch, spices, onion, roast beef flavor (natural flavor [contains maltodextrin and rendered beef fat], salt, beef stock, autolyzed yeast extract and spice), yeast extract, beef stock, soy sauce powder (wheat, soybeans, salt), garlic, toasted onion powder and natural flavor.
Contains Wheat, Soy, as declared on the photographed label.
The photographed label states that the product contains a bioengineered food ingredient.
Store the dry product in a cool, dry place with the lid tightly closed. Keep it away from steam and moisture, and use clean, dry utensils. Follow the best-by and storage directions on the delivered package.
Every product is sourced, crafted, and shipped from within the United States. No exceptions.

Our supply chain never leaves the country. No surprise costs passed on to you.
Every purchase puts money directly into the hands of American workers and family-run shops.